Good Job.
Crosspoint DC Identity & Promotions
Organization
Crosspoint DC
Description
Crosspoint DC is “an emerging movement of young adults encountering Christ and engaging their world”.
This philosophy propelled the creation of the various designs toward a unique ministry presentation, while enhancing the visibility of Crosspoint DC.
Thoughts on Design
“A perfect storm is a situation where, by the confluence of specific events, what might have been a minor issue ends up being magnified to proportions that are out of control. In such a situation, it is clear that if one element was removed from the mix, the whole matter would have collapsed, but because just the right things were in the mix, the situation balloons.”
This Wikipedia definition seems like the perfect fit for a ministry centered around communicating God’s purpose for man.
The elements that comprise this conceptual “perfect storm”, are wind (transforming lives), lightning (revealing Christ), rain (serving others), atmosphere (supporting others), and the central element of prayer (beseeching heaven).
“The ‘perfect storm’ metaphor, logo, stationery & diagram were well received, and really communicates what we’re about. Thanks for all your work. WE LOVE IT! Really sharp!”
“The logo and website is exceptional…a clean, comfortable look, communicating a welcoming, purposeful community!”
Specs
Identity & stationery (2 color, Cougar cover/text), T-shirts, promotional items, website