Good Job.
Kent State Folk Festival Promotions
Organization
Kent State Folk Festival
Description
This annual week-long festival held in northeast Ohio provides a venue for folk musicians, enthusiasts, and artists, and celebrates the diversity of the folk genre.
The logo, ad, brochure, and website aids festival promotions and while containing information for attenders and vendors alike, functions as year-round informational and general-interest pieces.
Thoughts on Design
After 35 years of grass-roots marketing efforts, The Kent State Folk Festival underwent a rebranding effort. This is the resultant logo design, which has become the official mark for the organization.
Folk music is heavily centered around community, roots, nature, and personifying bold statements, and the presented pieces support that effort.
“Wonderful design for the Folk Festival…a very handsome logo…”
“The festival brochures were a HUGE success at our ‘Down from the Mountain’ event, and I heard many people remarking on their beauty. Thanks again for all your help. I really appreciate it!”
Specs
Identity, brochure (4 color; 4 panel; 3.75“ x 8.25”), website (artist pages & ticket orders)